Last Updated on September 2, 2022

A brand logo is one of the best ways to represent your company to the public. It allows customers to remember your products and brand name with ease. Besides that, it can also help you enhance the traffic to your website.

Apart from that, a brand logo can help you perform effective digital marketing. So if you have been searching for tips about creating an S brand logo, you’re in the right place. Here is all the information you need about it.

Before diving into the specifics of the tips, it is essential to understand the various brand examples. This is because they will serve as good inspiration when creating the logo.

British Steel

British Steel was one of the top suppliers of steel in the UK during the 90s. The brand is no longer operating, but its S brand logo remains in the memories of many people. This is because the design is unique and impactful.

The key feature of the S brand logo is that it represents steel in its bent form. Besides that, the design displays two bars instead of one being close together to form an S. David Gentleman came up with this geometric design to represent the authenticity of the brand and its relation with steel.

One of the best things about the British Steel logo is that it has inspired many other brands. For instance, the design of the Shazam app is a similar version to this company’s S brand logo. The only primary difference is the color and orientation of the shape.


The Skype logo has changed many times over the years to represent the company in different eras. However, the key features of the symbol have remained the same over the years. For instance, the company name is still written within a blue bubble.

Besides that, the letters of this S brand logo are still painted white. The primary feature that makes this design memorable is color psychology. Blue is the color of serenity and calmness in the color theory. This is what Skype offers to users by allowing them to connect to their loved ones.


The S brand logo of PlayStation is one of the best unique designs on the market. This is because of the position of the letters and the four colors that have a significant impact on the player’s mood. So the design is a mix of thoughtfulness, art, and color theory.

A key feature of the symbol is the letter position and the subtle representation of the initials. The standing P and the flat S abbreviate the name of the PlayStation. Meanwhile, the bright colors symbolize joy, excellence, and passion.

Here are some of the best tips that will allow you to make the top S brand logo:

Think About The Shape

One of the best ways to come up with the top S brand logo is by thinking about the shape of the letters. You may use only this single letter to represent your brand. Besides that, you can also use the full name while emphasizing the S.

Graphic designing is primarily about communicating a message through visuals. That is where shape plays an integral role as it can evoke various emotions. For instance, brands use circles and ovals to offer a friendly feeling and invite customers.

Meanwhile, curvy lines offer more playful vibes and can add intrigue to your S brand logo. This is a feature that you may find in the famous music app called Spotify.

Select The Suitable Colors

Just like shapes, colors also have an impact on a consumer’s mood and decision. This is because of the fact that humans relate specific shades to particular emotions and things. For example, red evokes alertness and a call to action in most cases.

Brown is nature’s color and represents land along with its surroundings. This is why many environmental brands use this shade in their logos. Meanwhile, yellow represents warmth as the sunshine color.

However, keep in mind that colors have different meanings in different cultures. This is why you should choose the right shade with a positive meaning across various nations.

Final Thoughts

This is your complete guide to creating an S brand logo. The top thing to remember is to develop a unique design for your company. You can do this by using your art skills or looking at famous brands with S logos for inspiration.