Last Updated on December 24, 2022
The video game industry has grown fast and strong in the entertainment world. And Xbox has stood the test of time to being one of the largest companies in the video game world!
With such a strong hold on the video game industry, let’s see how much Xbox is actually worth!
The History of Xbox
The Xbox console has become one of the most well-known gaming consoles to date, so let’s start by taking a look at how the company producing it – Microsoft, has grown.
Since the unveiling and sales of the PlayStation 2, Microsoft acknowledged room in the console industry. They saw the PlayStation as a threat to personal computers.
Only one year later, in 2001, did the company release the first-generation Xbox. In 2002, the company introduce Xbox Live.
This allowed players to enjoy games online with each other. Also in 2001, Microsoft also released the Xbox controller, which was their version of a wireless controller.
It wasn’t too much longer before Xbox Kinect was released and the total number of units sold was climbing.
However, even with such a quick success, Microsoft handles more than gaming consoles. So, the companies’ total worth is a bit difficult to determine.
How Much Is Xbox Worth?
With a large market cap difference, Xbox stands as the richer console company of over $2.3 trillion!
PlayStation’s market cap worth is only $143 billion. This is partly due to it’s parent company’s, Sony, wide spread interests.
However, the bread winner between these two companies isn’t Xbox or Microsoft! In 2020, Sony made $22.67 billion, where Microsoft only made $13.83 billion.
That doesn’t mean Microsoft and Xbox aren’t making money, of course. In fact, Xbox’s revenue was up almost 9% in 2021 to $12.6 billion!
Is Xbox a Best-Selling Console?
Almost all consoles have their best-seller moment, including Xbox. In a top 15 list of best consoles sold, Xbox takes two spots on the list.
The Xbox 360 is still hailed as the best console Microsoft has released to date. It sold over 84 million units since it’s release.
The Xbox 360 was also the console to help Kinect sales skyrocket. Kinect Adventures! Is the Xbox 360’s best selling title, too.
The second best-selling Xbox console is the Xbox One, with over 51 million units sold since release. However, this console is still for sale, so that number can still change.
The Xbox One was unable to compete with the PlayStation 4, mostly due to the lacking video game library the Xbox One has.
Who Owns the Xbox Company?
Xbox is owned by its parent company, Microsoft.
Xbox as a company was introduced in 2001, in which it was created and originally owned by Microsoft.
Throughout the 21 years the company has been in operation, Xbox has produced five consoles to date. The most recent consoles being the Xbox Series S and Series X.
The first generation of the Xbox video game console was released in 2002. Then, the Xbox 360 was released in 2006 and the Xbox One was released in 2013.
Since it’s first day of operation, Xbox has slowly acquired many other companies within the industry. Xbox owns Arkane Studios, Bethesda Game Studios and Softworks, Mojang Studios and many more.
Who is the CEO of Xbox?
The current CEO of the Xbox company is Phil Spencer. Spencer has worked for the company since 1989 and was hired for the role of CEO in 2014.
However, his official title is the CEO of Microsoft Gaming. Since his hiring, Spencer has also been an advocate for promoting cross-play systems.
These allow Xbox gamers enjoy playing with other gamers, regardless of what console or device they are using.
Overall, he has been accredited with the immense successes Xbox has seen in recent years!
How Much Does Xbox Sell in a Year?
To this day, Xbox has sold over 78 million gaming consoles around the world. In 2020 alone, the company sold 25 million units!
From January to June in 2022, Xbox’s lifetime sales surpassed 31 million. Those are just sales in North America alone, too!
While selling consoles has been done at a loss for the last several years, Xbox earns a lot of money back through their studio’s game sales, promotions and other avenues.
One reason the Xbox doesn’t sell as many console units as Sony’s PlayStation is partly due to its build as well. Xbox sells better in North America, but not as well in other countries like Japan.
Xbox consoles typically take up more space (save for the Series S and X), so homes in Japan can’t accommodate them.
There is also a lack of retail support in other countries, in addition to Xbox catering to few game titles.
However, the Xbox Series S has done surprisingly well in other countries, actually outselling PlayStation units.